Greenstar GS Social Marketing, Pakistan

  • Greenstar Social Marketing Pakistan (Guarantee) Limited (originally called “Social Marketing Pakistan”) was established by Population Services International (PSI) in 1991 as a nonprofit devoted to improving quality of life among low-income people. A non-governmental organization, Greenstar works through the private sector and with the Government of Pakistan, empowering healthier choices and improving access to affordable, high-quality health products and services.
  • Mission: To improve the quality of life among people throughout Pakistan by increasing access to and use of health products, services and information, particularly in the lower socio-economic population groups … (full text Homepage).

Services: Reproductive Health; Diseases; Mother/Child; Family Health; GS in Earthquake;
Products; Medical refs /Links; News; Newsletter; Brochure; Events; What; Where; Working With Us;
Addresses (1 of 10): Head Office GS, 21-C, Zamzama Commercial Lane No.5, Phase V, D.H.A, Karachi, Pakistan;
Contacts.

About /Who We Are: Greenstar Social Marketing Pakistan (Guarantee) Limited is a nonprofit, non-governmental organization devoted to improving quality of life among low-income people. 

A non-governmental organization, Greenstar works through the private sector and with the Government of Pakistan, empowering healthier choices and improving access to affordable, high-quality health products and services.

Following the Government of Pakistan, Greenstar is the country’s second-largest family planning provider. Having achieved significant progress in building the country’s network of private “trustworthy family planning service providers,” in 2005 Greenstar launched a broader network of private “family healthcare providers” under the name “GoodLife.”

Greenstar’s Sabz Sitara portfolio has become synonymous with high quality, affordable family planning in Pakistan. The GoodLife portfolio addresses a broader spectrum of family health needs – including maternal and child health issues such as safe water, nutrition and malaria, and infectious diseases such as HIV and TB.

Organizational Structure: … (full text).

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